Tag Archives: Batman

Be A Badass Like Batman In Your Marketing & Connection Building

It’s no secret that I’m a super hero super-fan. Batman in particular takes the cake for me. I’m a Batman mega-fan especially in films. In particular, the Christopher Nolan Dark Knight trilogy are some of my all-time favorite movies. And yes, Christian Bale is my Batman.

But there are also some powerful things we can learn about from Batman to help us be better at building powerful connections, standing out from the crowd of competition, and becoming legends in our own right.

Here’s where the rubber meets the road in making this analogy and comparison applicable to you as a creative entity. You can either be a badass with a set of skills who is prepared for every situation with other people OR you can be a dude with a machine gun who’s trying to serve someone else’s interests. The clip above is a great illustration of this principle.

Become a badass with how you connect with people by setting up a free strategy session with me here.

Diving Into Badass Vs Generic Punks

I have had a few realizations in the past few weeks concerning the link between Batman on film, and our work as connection builders with media influencers (i.e. bloggers, radio shows/stations, reviewers, podcasters, playlist makers, etc).

It’s pretty simple and established to recognize The Dark Knight (alias for Batman, not necessarily the film by the same title) as a badass. He’s an expert in multiple forms of martial artistry. He drives a series of vehicles that are more advanced than the military. He’s a genius detective and excels in technology creation.

Whether Bruce Wayne is in costume or not, he’s a powerful and formidable individual.

Yet often times, as he faces off against his numerous rogues gallery including The Joker, The Riddler, Mr. Freeze, the Falcone crime family, or even Bane, he’s taking on a series of thugs who work for the bad guys. The thugs are typically guys with a little bit of fight experience, guns, and lots of ammo. What makes them special? Absolutely nothing at all.

Putting The Analogy Together For You

For you as a creative force in the world, it’s also no secret that music curators (like me and several of my guest on The DIY Artist Route Podcast) get a ton of emails from musicians and artists every day.

They all want one thing: to get their work featured on something we do. And 98% of them present themselves as someone similar to the henchmen of the villains in the superhero flicks we love than they do the heroes themselves.

The blanket, generic email pitch that is designed entirely to serve the artist is the metaphorical equivalent to a henchman with a gun. He just fires away, hoping to hit something and ending up with nothing. There’s very little that is particularly interesting or appealing about him. He looks tough and has a weapon. Who cares?

A blanket, bland email pitch looks the same way. It’s a creator with an product and pieces he’s trying to get noticed by no one in particular.

Nothing special. Nothing specific. No big deal.

Want To Be Batman Or A Common Henchman?

Wouldn’t you rather be Batman instead of a henchman? I certainly would.

That’s why the method you use to reach out to media is so important. That’s why being precise and being specific with how you reach out to media and curators is so essential. You can stand out or you can be generic.

Who would you rather be?

When Batman puts together his utility belt in all three pieces of the Nolan-trilogy, he takes specific mini-weapons with him depending on what kind of fight he’s going to be in. Again, the clip above as a reference is case and point.

Sometimes that includes dust spray to stay hidden. Sometimes it includes little bombs to blow up walls to get away. Sometimes it includes radar to be able to spy.

The batarangs are standard equipment for Batman (he always utilizes them in any given situation). He’s made himself so skilled with them that they’re useful in at all times.

Your tactics for contacting media influencers is similar. Know what you’re putting in your utility belt before you set out to contact individual influencers and media folks.

Who are they? What is their platform about? What audience are they reaching?

The insights into these questions tell you how to approach them, what to say, and how to position yourself as someone worth responding to.

Your batarang is your ability to connect with people. The way you engage with individuals is a skill set that you get better and better at with time. The more you use your skills, the better you are with them.

This is one of the big things I work with musicians, creatives, and entrepreneurs in coaching to improve so that they connect with more people to grow their work and be more successful.

Reach Just One Person And Make A Huge Impact

Here’s one more little piece of advice that we can learn from Batman. It comes from a different iteration of the character, the Ben Affleck version from Justice League.

In this scene, Batman, The Flash, Aquaman, Wonder Woman, and Cyborg are trying to rescue hostages from Steppenwolf. Everyone on the team has experience in combat. Everyone except for the Flash. His lack of experience has him nervous. But Batman gives him some excellent advice in this clip:

You can take the same advice and apply it to how you build relationships & connections with anyone. Especially building relationships with media and influencers.

Connect with one person at a time. Be specific. Don’t try to reach everyone at once. Just reach one person. You’ll learn how to build the connection the right way when you focus on one individual at a time.

Isn’t that what makes Batman so badass? He fights a gang of dudes one at a time. One strike to the head of one thug, a kick to another, a chop to a different henchman. In a matter of moments he’s taken down a whole group of enemies with precision, accuracy, and specialty.

That’s a model to base yourself and your outreach after.

Big lesson here: when it comes to building relationships, marketing yourself, and growing your work, be like Batman.

Don’t be a henchman. Henchmen don’t have names. They’re easily forgotten and mean very little  to the big story than the person who has the skill set and uses it in the right way.

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Discover how to connect with influencers, media, and your audience in a powerful way to make them diehard fans of your work.

Book your free 15 minutes strategy session with me now to learn more about using the Growth Farming method of relationship building to build powerful connections for your success.

 

Fear Can Hold You Back Or Be The Fuel To Move You Forward

All of us struggle with fear. It’s human nature. Fear has one big weapon against us: pain.

Think of the things you’re most fearful of and every one of them involves pain. Pain is inevitable in life.

It can be something that you dread ever having happen to you. It can be something you’ve already experienced that you never want to have happen again.

It can be caused by insecurities that you have about yourself, your abilities, your weaknesses, or what you don’t know.

Pain creates imprints in our minds and hearts that cause us to want to avoid anything that looks or feels like discomfort in any way.

Pain doesn’t have to be a hindrance to the life you want. Get help, direction, and be free from the fear of pain with a free strategy session here.

Fear is a big subject that I talk a lot about. It’s the theme of this episode of The Appetizer Radio Show, illustrated through a variety of subjects covered by alt-rock and punk bands like Blink 182, Dry The River, P.O.D., Face to Face and more.

For most of us, pain is caused from bad experiences where someone hurt you, didn’t accept you (rejection and/or abandonment), you lost something or someone, or a result you wanted to happen that went in the opposite direction.

Most pain isn’t physical, but sometimes physical pain leads to fear too.

Often our worst fears are in our minds

We dwell on what could happen, on how something could go that will be a repeat of a negative past experience. So what do we do with fear?

Often, we run from it.

This was my story for most of my life. I’m a small-framed dude (as you can see in the video above). I’ve been on the short and skinny side of body-types since the beginning of my existence.

Subsequently, I was picked on, bullied, and treated as less than for a lot of my adolescence. This led to a ton of insecurities and fears about how others saw me.

But mostly, it had everything to do with how I saw myself. I saw myself as someone who would be overlooked, undervalued, taken advantage of, and put down.

So I ran from people a lot. I could make friends fairly easily. But deep down inside I was afraid that my friends would wake up one day and see the short skinny kid I saw in the mirror and not want to hang around me anymore. Fear was the result of my negative self-perception.

Can you relate to that fear?

When fear became something I could no longer run from

Being a small framed dude, I was also perpetually afraid of getting beaten up. Mostly by strangers or people I didn’t know.

This culminated into an experience I had standing on a street corner one day where I was crossing to go see a friend. I needed to walk across the street, and down the block to go see him.

But at the intersection where I was walking, I looked to the other side of the road and saw this thuggish, rough-looking dude.

And admittedly, I judged his character in that moment as someone who was going to jump me, beat me up, and take whatever money I had on me.

I had no viable reason to suspect the guy other than his choice of clothing and the look on his face. But in my fear, I determined that he had ill-intentions and would cause me physical harm.

So what did I do? I decided to make a 90-degree turn and cross a different street, going 4.5 blocks around to get to where I wanted to go. I justified this choice by telling myself I needed the exercise, which is a bullshit thing to do to justify giving in to fear.

While I walked the extra few blocks, this still inner voice spoke to me. It said, “How much longer are you going to live this way? You’re a grown-ass man. Do you want to live like this for the rest of your life?”

I was 27 years old and was building what would become a prominent career in radio and music. Yet I was afraid to cross the street because of some stranger I didn’t know. What the hell was up with that?

The decision that led to breakthrough and forever changed my life

I decided that enough was enough. I was tired of running. I was tired of letting fear control my actions and attitudes about myself and others. I had to do something to change it.

So I made a few phone calls when I got back home and decided to join a boxing gym. I figured, what better way to get over my fear of getting beaten up by putting myself in a place where that would likely happen? But in the process I hoped to learn how to defend myself.

In the end I gained so much more than knowledge and experience in fighting. I gained confidence, perspective, and some core principles that have carried with me into my personal and professional life in ways that have led to exponential success.

Be solid to win in life & climb out of the pit of fear

One of those core principles is the art of being solid. Solid as a person. Solid as a friend. Solid as a member of communities that help others.

When people see me they think I ooze confidence. Maybe. But confidence has come by facing the things that I’m most afraid of and not backing down from them.

Fear wants to keep you out of the game of life. But it’s up to you to climb out. And in doing that climb, you regain your heart, mind, and confidence.

In that boxing gym I climbed out of my pit.

It was a hard climb. There were tough days. There were days where I dreaded going.

Especially when I knew I was going to be sparring. Sparring is when you put all the principles, techniques, and exercises into use against a real opponent. One that hits you back. One that is also trying to get out in one piece.

Will you face your fear or continue to run from it?

Few things in life are easy. Facing fears is certainly not one of them. But it’s what has to be done in order to be free.

Freedom is the gift of doing what you want without hindrance or opposition. For many of us, fear is the biggest opposition we will face to having real freedom.

What will you do to overcome your fear?

On a practical standpoint, it may be starting a practice of retraining your mind to accept yourself instead of reject yourself. The practice of mantras and affirmations are helpful here (see below for more help).

Rocky comes back against Clubber Lang in Rocky III

It may be doing the work of putting yourself in situations where you face what you dread, be that getting in front of people in a business situation where your skills and talents could be questioned.

It may be asking that lady or man out of a date, when you’ve previously thought they were out of your league.

It may be volunteering to do a presentation where you have to speak publicly, when you’ve told yourself too often that no one wants to listen to you.

Or it could be that you put on some gloves and step into a ring where you get to test to see what you’re really made of.

In any case, running from what you fear will move you backwards because you’re not operating out of your greatness. You’re operating out of your doubts about who you are and what you can do.

Facing your fears will bring you clarity and confidence

When you run away from something, you can’t see what it is that was worth hiding from. But, when you face your fears you’re able to articulate the truth much better.

Often, you realize that what you were afraid of isn’t as bad as you thought it was. Which leads to confidence and a growth in character.

Clarity comes when we see things for what they really are. When we choose to have courage in the face of obstacles, we see the intricacies and details that were once hidden from us.

Which leads to growth. And change. And a different result in the end.

Decide who you want to be and become that person

What kind of person do you want to be? Do you want to be someone who runs, who quits when things get challenging, and who gives up on yourself? Or do you want to be a champion in life, full of confidence and strength?

A person who is solid, uncommon, and whole is one who doesn’t let the past dictate the future, who doesn’t listen to the voice of fear but instead digs deep inside to overcome any challenge that stands in the way.

This is the person I’m dedicated to become. And I’m dedicated to helping you get to your greatness too.

Have fears have been an obstacle for you, keeping you from achieving peace, confidence, and success? We can change that and empower you to overcome any obstacle that’s keeping your from the peace, clarity, direction and success you want. Set up your free 15 minute strategy session with me now!


In my new book Be Solid: How To Go Through Hell And Come Out Whole (due out in late 2018), I share more insights into how boxing changing my life, how to heal from loss and pain, and how to become a person who can overcome any obstacle instead of letting challenges get the better of you.

Sign up now to get early access to this book, plus tons of bonuses before it’s released.

Who I Am And What I’m Really All About

DGS-StairsProfileHeadshotThis isn’t a typical blog post, with tips or insights into growth strategies. Instead, I just want to shoot from the hip with a little insight about why I post the content I do each week, what drives the subject matter, and who I am so that you can have a better grid for connecting with me.

In the end, that’s what I’m striving for with this online platform: connecting with you.

We connect with people we relate to, folks whose stories are similar to ours and who show us a part of who they are that syncs with who we are.

I work in two seemingly different fields (music and the entrepreneurial business world), but actually they’re very similar. You can read the About page for more of my history, but all of those experiences lead to very concrete ways of doing things in a practical sense, especially since what I do involves working one-on-one with people.

Instead of a narrative, I’ve been asked some questions in an interview format that I’ll share with you so you can know a little more about why I do what I do (and more specifics on the what as well).

Q: What are you passionate about in your career?

I’m excited and passionate about people. I spent a very long time in life being afraid of people, scared for a few different reasons, but mostly thinking that I wouldn’t be taken seriously, or worse, taken advantage of. In the past few years I’ve come out of that shell, thanks to many great people including mentors and my amazing wife.

It’s people who have reshaped my career. Working both in radio, the music industry, and the nonprofit sector, I’ve been incredibly blessed to have been impacted through the relationships, networking, and mentoring of some great individuals who changed the way I see myself and the world.

That’s one thing that has made The Appetizer Radio Show so fulfilling to me personally over the past decade and more. Helping to launch someone from unknown and uncelebrated to nationally recognized, showcased, and prized is a big deal. Sharing in someone’s underdog story as they rise to success is a very fulfilling part of why I do what I do.

Q: What or who are you most passionate about?

I mentioned fears earlier, and I think most artists and creative people share some of the same fears. Overcoming them is a vital part of the growth and success process, and at times it’s a daily exercise. From my experience, I’m drawn to people who feel like they’ve been ignored or skipped over by pop culture, who don’t fit neatly into boxes, who have the odds stacked against them but who have a fire burning in them to win. Their ambition and goals aren’t too big for their circumstances. They just need a little help and direction. They are the Rockys who need a Mickey in their corner (I speak often in metaphors and boxing provides plenty of them for me).

Q: What do you believe in?

This is one of my philosophies: Talent is important but by itself it won’t lead to consistent wins, or even the wins that matter most. Heart and determination, paired with talent, that will take you to bigger and better place, and more powerful wins along the way. That’s what champions are made from, talent plus heart plus determination.

The quality of your character is the most important thing for who you are. Do what you say you will do. Treat others with love always. And true power doesn’t come from one person, but instead from the power of community and relationships.

Q: You writing a lot about being uncommon, building community and growth. Ultimately what is the message you are trying to communicate?

The world is inherently selfish. As individuals, it’s in our nature to be very Me-First in what we do and each of us has to deal with those tendencies in our own ways. This leads to a very important question that each of us has to answer as we face our path forward to success: How do you get people to take notice of you and unplug from themselves so that you can build an audience, a following, and a growing platform?

I think we look at the ground, plants, and trees for wisdom here. You water their tree. The basic roots of relationship are in sharing, but giving is required to start. It’s human nature to put yourself out front and shout for attention. What happens when someone notices you first and engages with you? Something happens that is dynamic in its connection power between you and that person. We care about people who engage with us. You then become a fan of this person in some way. So to attract a fan, maybe you should think about the reverse path of how they would come to you and go to them in that way.

Be Uncommon

To build anything you need strong roots. Roots that are deep and well connected to resources. Those take water and a process for growth. I want to be better at growing strong, solid roots and that’s what I work at every day. It’s what I write about here on this blog, speak about at events and engagements, and coach my clients with in their development. Growing roots and nourishing the connections we have to the people we want fruit from is the key to success, to winning at this game called business and life.

Doing growth and process this way is not ordinary, it’s not common. Common people follow the herd and do what everyone else does because it feels safe and not risky. Yet the more people do the same thing in terms of trying to be heard, the more noise that gets put out there. Noise doesn’t lead to wins. That’s why I talk so much about being uncommon. The uncommon path and uncommon people are the ones who are well received, prized and showcased. True, loyal, and solid fans/audiences don’t follow regular or common artists. They follow amazing and uncommon ones. That’s what we can build together.

Q: How about some other insights into who you are that are not business, music or career related?

I’m a staunch Alabama Crimson Tide fan, but only during football season even though I didn’t go to college there. I do love football. My favorite player of all time is Bo Jackson because he was simply a superhero on the field and we share a birthday. If you haven’t seen the 30 for 30 biography on him, Netflix it today.

DGrantTexansManningJerseyBeerUntil last year I was a pretty die hard Houston Texans fan and continue to follow them but for different reasons. I’m a super fan in most areas, so if I follow something it’s with all of my heart. Honestly I was a Texans fan because they had Danieal Manning at safety and he played at ACU when I was in college there. Manning was the first player to be drafted out of ACU since Wilbert Montgomery in the 70s. Unfortunately for my fandom, Manning retired this year and the secondary of the Texans has suffered for it, but that’s my opinion.

I’m a big fan of Batman, in particular the Christopher Nolen Dark Knight trilogy. Actually I have all of the books related to the movies including the novelizations. I’m very nerdy about that stuff. I do have a ton of comics and graphic novels as well. I think Jeph Loeb, Frank Miller, and Brian Azzarello’s writing is top shelf (excluding The Dark Knight Strikes Back, that was rubbish). On the subject of books, I’m an avid reader and am usually reading at least 2 books at a time.

My favorite thing in the whole world is having engaging conversations with people. I love to grab a beer or coffee and talk about anything and everything. Again, people are what I’m really passionate about.

I’m married to a gorgeous and amazing woman who inspires me every day to do things I haven’t thought of, and who makes me laugh harder than anyone on earth. If you want some truly fantastic storytelling plus really awesome DIY ideas for your home, visit her blog HERE.

Now that you know a little more insight into the what, the who, and the why philosophies behind the blog articles and posts, don’t be shy about reaching out and asking questions.

I’m open to you to build your uncommon pathway forward. Reach out and let’s talk.