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Mark Steiner On How To Build A Successful Company

mark steiner gigsalad entrepreneur creative

Mark Steiner

In the 16 years I’ve worked with for profit and nonprofit businesses, particularly in radio, media, and the entertainment industry. There are a few key things that make for thriving organizations.

I knew from the first conversation I had with Mark Steiner at GigSalad that he had cracked the code too. In this podcast episode we both share our perspectives on what makes growth work for entrepreneurs, small businesses, artists & musicians. We find common ground and a lot of perspective that helps to put the art of Growth Farming to work.

Mark Steiner On The DIY Artist Route Podcast

Part of what put me on Mark’s radar is the platform he created and owns that is a marketplace for both musicians, entertainers, and speakers to land better gigs. Every musician I talk with struggles to figure out how to get booked at better venues and how to make their tour schedules work. GigSalad is one method that musicians, artists, entertainers, and motivational speakers can use to land more gigs. Building your reputation in the process is also what drives growth and success here.

I wanted to talk with Mark Steiner because of GigSalad but also because he’s an entrepreneur who has illustrated very specific key points to the Growth Farming method. One particular point he’s lived out is illustrated about 35 minutes into the podcast where we discuss the difference between being selfish and loving yourself:

“If you truly love yourself in the purest sense of the word, that you’re patient with yourself, you’re kind, not rude, you have compassion and love. Then the absolute natural, the absolute natural manifestation of that is love that you give to others. It just oozes out of you. So if you have people who are not expressing love then they’re not loving themselves.”

Throughout our conversation you hear a man who has come to terms with life itself, battled his own sense of identity and made some amazing discoveries in the process. We also talk about the idea of the Heart Garden, which is core to Growth Farming as a means of success.

Inside each and every one of us is a garden. The fruits that come forth out of our lives (our words, actions and attitudes) come from what we plant inside of us. Mark’s success in his business as an artist and entrepreneur illustrate his growth in building the right kind of garden.

One of the past DIY Artist Route Podcast guests, Steve Palfreyman, shares a similar ethos. There’s a lot here that pertains to emotional intelligence, which is a key point to success for any entrepreneur, business, or organization. It’s very much what Mark says here:

“I know my strengths and what I’m good at and I follow what comes natural to me, which is emotional intelligence. I’m comfortable there. I can talk about my feelings and other people’s feelings and relationships. I think those are the driving forces to any successful business.”

There’s a lot of joy that is gleaned from this podcast experience. There’s also a lot of wisdom. What does it take for you to really build success over time, cultivate strong relationships with people to open new doors, and see real fruits come forth? Adopt the method and advice that Mark Steiner illustrates in this conversation.

More On GigSalad & Growth Opportunities

On a side note, I’ve been using GigSalad as a way to get my name out for more opportunities and the system is well setup. Their support team is a group of fantastic people who are easy to work with and will help you along the way. I really believe in this marketplace, and I’m not being paid to say that.

You can get more info on Mark and get signed up for free to use GigSalad here.

Putting it all together for your artistry is also illustrated in both The DIY Musician’s Radio Handbook, and the Seth Godin Growth Farming Method Ebook.