Tag Archives: Grant Cardone

Tommy Darker On Why Freedom Is The Focus For Success

tommy darker musicpreneur

Tommy Darker

It’s been about ten years coming that Tommy Darker and I sync our powers together to help you grow. Here’s a guy totally committed to the art of success. Who has stayed in the fight for musicians and creatives to win in a complicated digital space for a long time.

Tommy has recently launched a platform called MusicPreneurHub. It’s a fantastic outlet that provides educational resources, mentoring and artistic development for artists. Students there really take their music to the next levels. I’m honored to get to be a part of this platform too.

Tommy Darker Has A Specific Focus & So Does Our Conversation

The overall focus in this podcast is on overcoming challenges all of us creatives face. From fear of failure to lack of education. To blaming others and making excuses for not reaching goals to failure to learn the lessons from everyday teachers.

It’s a combination of practical and brilliant philosophy with specific ways of changing your mindset. If you, “change the way you look at things, the things you look at change.” That is a great quote by one of my favorite teachers Wayne Dyer from a book called The Power Of Intention.

Honesty and vulnerability create better ways for people to connect than anything else. We go to places philosophically that built a stronger connection between Tommy and I.

By learning from this example and from insights in our conversation, you’ll learn at least 3 new ways to connect better with other people and practice growth farming well.

I’ve discovered that most of the guests brought onto the podcast get into philosophy and psychology with me in our conversations. This is possibly the most philosophical conversation I’ve ever had with someone that’s recorded.

What You Learn In This Podcast Episode To Take Your Growth To New Heights

How to mix your roots musically with the things you’re passionate about.

Gain leverage to overcome obstacles and find solutions by picturing your life as a movie where you’re both the writer, director and lead actor.

Learn how to create a unique value proposition for your individuality.

How to claim your freedom as an artist to connect more with yourself and with others.

Learn how to challenge yourself in the right ways to go beyond the goals you set.

That’s just the tip of the iceberg.

A Few Powerful Quotes From This Episode

“I never publish things that I learn. I publish things that I do. It’s experiential knowledge.” -Tommy Darker

“Not giving yourself room for excuses is how you make it (your goals) happen.” -Tommy Darker

“If you start seeing your life as a movie, you start having fun. And the character, which is you, will learn something along the way because movies are always about character growth.” -Tommy Darker

“We all get to be scientists and play around with these different potions and chemicals and methods and tactics and strategies. My results might differ from yours. Actually they should because I’m living my story and you’re living your story. And that’s just the way that it’s supposed to be.” -D Grant Smith

What To Do When It’s Your Turn

At the end of this podcast, I talk about how my tribe is passionate and will share his wisdom with at least 3 people.That’s you. Your turn now.

Go spread the love you just received from Tommy and I with at least 3 people in your world who want this kind of wisdom, love and success in the work they do.

You can send an individual note or email with this link or you can click Share and spread the love on your social profiles.

Either way, Tommy and I appreciate you! Thanks!!!

Before You Go:  Plant the right seeds to grow a stronger connection with fans and influencers with one of the best minds in business.
Learn Growth Farming The Seth Godin way in this free eBook.

How To Have Music And Business Sales Success

Screen Shot 2015-10-12 at 12.25.42 PMFirst things first, if you haven’t experienced the brilliance of RSA Shorts, head over to their Youtube page (which also has their full length video speakers, all are excellent). The cartoon presentation of these clips from great speeches is something that needs to be shared in classrooms, boardrooms, living rooms and anywhere else where problem-solving takes place. The video short this blog deals with is below.

Selling is scary, and I admit to struggling with the sales side of my work at times. I’m not a salsey-styled communicator, and transitioning into the sales part of conversations can be tricky for people who don’t think of themselves as having something to sell. Here’s what I’m still learning about this: the #1 thing we sell is ourselves. Be honest, put others’ best interests at the forefront, and make meeting their needs with your talents the #1 priority and you’re on the right track. Keeping that in mind takes the sales fears out of focus.

In the video “The ABC’s of Persuasion” states (and as life in the new-economy states as well), we are all in sales, regardless of our career path (yes,for musicians too!). Even if you work for someone else, scoot to and from work at a bureaucracy, or are still living at home with you parents prior to (or after) graduation, you’re selling something. Grant Cardone (personal sales hero of mine) has a great book about selling called Sell Or Be Sold, where he articulates that selling is intrinsic in our culture and in our lives. If we’re not selling something, we’re being sold to. It’s best to be on the selling end of that exchange when you can.

 

For businesses with a handful of employees or those will a large staff, we all can learn how to be better at selling. The keys to this come down to some very fundamental aspects to human connection and not a “you need this app, master this subject, and know how to do these 5 things,” approach. There are too many How-To books that sell that formula and most of them are bogus. The keys to selling anything have more to do with you and your sincere interest in making other people’s lives better with your product or service.

Musicians can also take advice from this video because you sell yourself to your fan base with every song release, performance, project, and connection point you have with them. You’re selling yourself and the experience you provide. That’s what brings fans to you.

 

Persuasion often gets confused with manipulation and lying. Most often that confusion comes from our bad experiences. The last time I was sold on something that a salesman convinced me I absolutely needed, only to discover that not only was there something else out there that was better, but I had paid too much, led me to distrust most sales people. We all do this. But then again, we’re all sales people too, so putting myself or the next sales guy/girl I come across in the boat of liars and thieves is unfair. Not all persuasive people are evil, and not all good people are persuasive. Marketing and sales success depends greatly on our ability to be both sincere and persuasive.

 

Attunement, buoyancy, and clarity are the three aspects of persuasion mentioned  in the video and  what I believe are the keys to the kingdom for success in marketing and sales, as well as any business or professional endeavor you take on. You have to be about to sell yourself to gain anything.  In essence, we sell ourselves when we are trying to sell something to grow our business. This is especially true in small business where the lead manager or owner is often wearing the hats of manager, laborer, sales-person, marketer and customer-relations. Your clients buy from you because they’re sold on your sincere interest in helping them and your talents to execute the job. It’s up to us as individuals and team members to learn how to apply these aspects of persuasion to our unique businesses.

 

Need help establishing your persuasion or want to share how you’ve executed attunement, buoyancy and clarity in your music or business to create new levels of growth? Please leave a comment and let me know. We can compare stories and help each other.

Right Attitude Is Key To Success in Music

Is money the key to building a successful enterprise in the music industry? According to some people’s attitude, that’s all you need to rise above the noise and prevent impending failure. However, it’s so far from the truth that it’s truly tragic some people not only believe it, but it captures their feelings on what composes success. Conversely, having the right attitude is the perfect key you need for success.

This goes without saying but I’ve seen and experienced it WAY too many times to name. Even recently, I had a long conversation with a guy on one of my social channels who had a really terrible attitude all the way through about his current state of business. He works in radio, has a station with (I presume) a decent audience size, but no matter what ideas or options we talked about, the prognosis in his mind was that the situation was hopeless because he had no money.

Blog-AttitudeI understand that. It’s really hard to get started doing anything, regardless of your market or industry, and even regardless of the experience you bring to the table or your personal connections to help you. Getting traction is really difficult. Musicians especially face an uphill battle going from completely unknown to known because there are SO many people making music, and the industry is BRIMMING with talent. However, despite all the competition and noise, it is possible to be heard and to make money with your product.

But failure to have the right attitude about this possibility (nay I say even chance), and you destin yourself to the fate you’ve chosen: failure.

Attitude is everything. Want more proof: read the so-called secrets or insights from some of history’s most successful people. i didn’t say the music industry’s most successful people or even business leaders most successful individuals. I said History. If the name Dale Carnegie doesn’t mean anything to you, you need to visit a library and at least read the description of How To Win Friends And Influence People (should be considered mandatory reading for anyone trying to make money outside of a corporate employer and even those people). His other big book is How To Stop Worrying And Start Living. All of his books, written in the early 1900s, correspond to the same theme: your thoughts and attitudes determine the reality you live in.

Nelson Mandela

Nelson Mandela

I’ll name just a few other highly successful people in business and entertainment who have the exact same philosophy and have risen from poverty and the complete unknown to fame, wealth, and/or international notoriety. These individuals are Oprah Winfrey, Grant Cardone, Will Smith, Seth Godin, Michael Hyatt, Nelson Mandela, Morgan Freeman, and others. Each of these folks are world-renowned in their industries and have overcome tremendous obstacles on the path to success. What do they all have in common: a positive attitude.

Staying positive despite what challenges present themselves in your pathway is certainly not easy, which is why is it so uncommon. The easy option is to wallow in your sorrows, accept the thoughts that success will always elude you, and close your mind off to possibilities for improvement. This is common. Apart for what seems like the universe not favoring this attitude is the fact that people you are associated with don’t favor it either. You probably know a few people who see the glass as either half-empty or never having a drop in it, regardless of what is going on in their world. After a few conversations, these people will make you feel terrible about the world you know and become a huge drag on your emotions. Most of the time, you find yourself consciously and subconsciously avoiding them.

Consequently, if you adopt a similar attitude of failure, people will avoid you too. The same people who might be drawn to your music or your unique offering to the world will begin to be repelled by the stink of that bad attitude. A small few might be honest with you about why they are not as supportive as they once were, but most will remain silent. And you’ll be left wondering why.

Avoid this altogether by surrounding yourself with positive thoughts, positive people, uplifting messages and an attitude that good things will happen for you, regardless of what you may be seeing or feeling in the moment. We create the world we live in. This is the power of our thoughts. Want more insight into how to create and cultivate positive thinking, send me an email. I’d love to work with you on how to improve your life just with the power of positive thinking.