Dance To The Tune Of Your Super Fans With Carlos Castillo

“I’m just a music super fan who likes to dress up in silly clothes and dance.” That’s not only a great line from my good buddy, fellow musician coach, platform leader and hero, it’s who he is. It’s who Carlos Castillo is that makes him a dynamic leader in the music space. There are a …

Music Entrepreneur & Super Fan Tom Giles Joins The DIY Artist Route

Music Entrepreneur & Super Fan Tom Giles Joins The DIY Artist Route

Networking seems like it’s becoming a bad word in the music and marketing world. I’m not sure how else to talk about relationship building through our existing friends and contacts. Networking just seems like the best word. That’s how I came to know Tom Giles (pronounced with a “J”), the serial musician, entrepreneur and music …

Michael Brandvold On The DIY Artist Route Podcast

Michael Brandvold On The DIY Artist Route Podcast

I was captivated by the title “Michael Brandvold shares 25 lessons he learned working with KISS.” Reading his short Ebook (free on his website) and then hearing his Music Biz Weekly podcast, I was intrigued. “I have to have this guy on the DIY Artist Route Podcast,” I said to myself. Here we are. Michael …

Essential Music Promotion Keys Guide

Essential Music Promotion Keys Guide

(This info graphic is much larger with links to pieces that help you. Download it below.) For DIY musicians and unsigned bands, there are so many marketing and promotion pieces that seem essential to your growth. Does it seem overwhelming?  The sheer volume (no pun intended) of things you’re told to keep up with as …

Benji Rogers, The DIY Artist Route & You

Benji Rogers, The DIY Artist Route & You

Episode 8: Benji Rogers by D Grant Smith on Mixcloud   If you want real success in the creative industries, music in particular, you’ve got to aim your audience growth at connecting with a particular type of fan. You want the diehard, passionate superfan who will break their bank (and their backs) to support your …

Chandler Coyle, The DIY Artist Route And You

Chandler Coyle, The DIY Artist Route And You

The DIY Artist Route has taken on a new life. This time, instead of talking with a musician I decided to get some perspective off the beaten path. Chandler Coyle is a music industry expert. He has decades of experience in helping musicians in a variety of ways, from website building to marketing. He is …

Build A Super Fan Tribe The Bruce Springsteen Way

Build A Super Fan Tribe The Bruce Springsteen Way

Over 40 years and more commercial success than you or I can throw a stick at might make some musicians think that Bruce Springsteen is so untouchable as a musician, trying to follow his path to success is a pipe dream. That thought would be off, in a few ways. After completing the biography Bruce …