Build Stronger Audience Connection With Amy Schmittauer

Build Stronger Audience Connection With Amy Schmittauer

Most of us in the music and creative business space are seeing more and more videos in our social news feeds. Why is that? One big reason is video’s ability to build engagement. We’re naturally drawn to the power of moving visual and audio media. This is especially true when people are present in the …

The Changing Attitudes Of Real Music Fans

The Changing Attitudes Of Real Music Fans

As I get older, I realize that my preferences for music enjoyment have shifted. I’m not just talking about a changing attitude towards certain genres but also the way music impacts me. Strangely enough, an old friend from college posted something similar on his Facebook page, which lead to a long thread of several people …

Best Practices For Musicians And Social Media

Best Practices For Musicians And Social Media

Social media is a resource now used by more industries, companies, businesses, and individuals to market themselves than any other medium. There’s hardly anywhere you can go where you don’t see a Twitter or Facebook icon, and that’s just the half of it. The influx of social media marketing (and the continued rise in people …