Blue Collar Music With Matthew Mayfield On Podcast

Blue Collar Music With Matthew Mayfield On Podcast

When you think of Blue Collar, Working-Class Musicians, there is one name that stands out: Bruce Springsteen. However, for the 21st century, there is a fresh face who has picked up that mantle and is amazing music fans with his unique songwriting: Matthew Mayfield. I first heard Matthew’s music when he posted his entire song …

Jerzy Jung, The DIY Artist Route And You

Jerzy Jung, The DIY Artist Route And You

Jerzy Jung embodies everything you can imagine for a DIY artist. She is a musician, actress, music teacher, and practitioner of the golden rule. Her songwriting is comparable to that of Regina Spektor in how she takes common, everyday elements and pieces them together to tell a much bigger story. Her song Black Dress/White Dress …

The Art Of Asking Is Community Building Manifesto

The Art Of Asking Is Community Building Manifesto

I’ve known the name Amanda Palmer for several years. I’ve known some of the music of Amanda Palmer for about the same amount of time. But after viewing her Ted Talk from 2013, I had to read her book The Art of Asking: How I Learned to Stop Worrying and Let People Helpbecause her talk …

Tony Lucca, The DIY Artist Route And You

Tony Lucca, The DIY Artist Route And You

Recently I was granted the opportunity to talk with a really great guy, Tony Lucca. I’d only heard his self-titled album before given the interview with him. Upon researching his background, it became more apparent that his story is incredibly valuable to both artists and entrepreneurs who have made fame their lone quest. Fame wasn’t …

Why You Must Have A Mission Statement To Grow Your Audience

Why You Must Have A Mission Statement To Grow Your Audience

Why do you do what you do? This is the heart of every organization, company, leader, speaker and author’s work. This mission statement defines your why to understand the purpose of your endeavors. Understanding your why is what connects other people to your cause, your music, your business, your brand, and ultimately to you. World …

Brandi Carlile Knows Where Her Audience Is

For folk and alt-country fans, Brandi Carlile isn’t a stranger but a friend who has made music more than just an entertainment source, but a comforting oasis. She may not have the name recognition of other female vocal powerhouses like Adele, Katy Perry, or Christina Aguilara but Carlile’s yodel-styled voice has more majesty than pop …

Keys To Building A Focused Audience

Keys To Building A Focused Audience

Get Insights On Focused Fan Growth: Sign Up For The Free Webinar Here I wrote previously about the difference between trying to gain 100,000 Twitter followers (or simply a giant group of music fans online) and focusing your time, energy and money on a specific group of people. Numbers are a big sales point that …

When Fans Are Like Family Musicians Win

When Fans Are Like Family Musicians Win

Buzzfest 32, an annual outdoor alt-rock festival in Houston, brought P.O.D. this past year as part of its lineup. It was the main reason I went to the show, since they are a remarkable act live and the last time I tried to see them the festival cancelled (due to weather). Before they took the …