The Coming Trend Of Super-Fan Building

One of the very first posts to this blog was about the importance of musicians building their core audience, or their Super-Fan listener base. That was in the fall of 2014. Here we are in the first quarter of 2015 and that subject is now taking a much larger role across many of the marketing …

Why The Right Attitude Is The Key To Success

Is money the key to building a successful enterprise? According to some people’s attitude, that’s all you need to rise above the noise and prevent impending failure. However, it’s so far from the truth that it’s truly tragic some people not only believe it. But it captures their feelings on what composes success. Conversely, having …